Case Studies

The WFDB Mark is a quality symbol that can be displayed by members of diamond exchanges  affiliated to the World Federation of Diamond Bourses, Iindicating that the individual has committed himself or herself to abiding to the World Federation’s Code of Principles. It is essentilly a branding program.

The MDBC Blog

1 August 2012

Retail research shows that consumers don't want to be blasted with insincere advertising, but to be seen as valued clients.This has led to a new approach, where you don’t so much target the client, as much as you optimize the likelihood that the client will target you.

Clients in the news

29 July 2012
WDC Board sets up steering committee to examine restructuring, reiterates support for KP reform and expanded conflict diamond definition
23 July 2012
35th World Diamond Congress to be held October 14-17, 2012
10 July 2012
Fourth ADTF to take place January 27-29, 2013, 70 exhibitors to take part, number of visitors to rise